Discover Your Musical Heritage Through Your DNA
“… Whenever humans come together for any reason, music is there… weddings, funerals, graduation from college, men marching off to war, stadium sporting events, a night on the town, prayer, a romantic dinner, mothers rocking their infants to sleep and college students studying with music as a background… music is and was [always] part of the fabric of everyday life. Only relatively recently in our own culture, five hundred years or so ago, did a distinction arise that cut society in two, forming separate classes of music performers and music listeners. Throughout most of the world and for most of human history, music making was as natural an activity as breathing and walking, and everyone participated. Concert halls, dedicated to the performance of music, arose only in the last several centuries. Understanding why we like music and what draws us to it is therefore a window on the essence of human nature….” —Daniel Levitin, This Is Your Brain on Music
Vineet Mehra, executive vice president and chief marketing officer at Ancestry, summed up the idea behind Ancestry collaborating with Spotify pretty nicely, “How do we help people experience their culture and not just read about it? Music seemed like an obvious way to do that.”
For $99 you can have a DNA Genealogy test done by Ancestry and plug in the results to Spotify, and like magic you now have a playlist based on your DNA.
