Kristen Cusmano
SoundOn at TikTok
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Kristen sits on the marketing team at TikTok & SoundOn, where she oversees all in-app playlisting, banners, and editorial programming for the music vertical, in addition to running influencer marketing campaigns on behalf of SoundOn artists. Prior to TikTok, Kristen was on the digital marketing team at The Orchard, where she helped artists develop by strategizing and executing advertising campaigns for their releases.