Sam Alpert

Paradigm Talent Agency

Senior VP of Marketing


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Sam Alpert

Sam Alpert is the Senior Vice President of Marketing at Paradigm Talent Agency. In 2018, he and his team successfully executed marketing campaigns for more than 261 unique clients. Since joining Paradigm in 2014, Alpert has overseen the growth of the tour marketing department to a team of 12 people across three offices in New York, Los Angeles, and Nashville. Electronic artists that Alpert has worked with include ZEDD, Disclosure, Skrillex, Above & Beyond, Eric Prydz, David Guetta, Tiesto, Hardwell, DJ Snake, Zeds Dead, REZZ, ODESZA and Richie Hawtin

Alpert is also the founder and producer of electronic radio show “The Cookout” on Sirius XM’s Diplo Revolution channel.

Before coming to Paradigm, Alpert served as head of marketing for Ultra Records, leading marketing campaigns for Kaskade and Steve Aoki. Before Ultra, he was SVP of Marketing at The Eleven Seven Music Group and Tenth Street Entertainment, where he lead marketing campaigns for Mötley Crüe, Blondie, Eve and JET, among others.

Alpert got his start in the music industry while attending the University of Vermont, working at Burlington music venues Nectar’s and Higher Ground. Alpert also has a masters degree from Columbia College Chicago.

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Winter Music Conference was the cream of the crop of conferences. Every label owner, label A&R, DJ and artist knew they had to go network at the Fontainebleau where the conference was hosted. The conference was not only one of the most important time of the year as it relates to dance music but it was also a place where records were broken and became summer hits. Some of my best DJ memories are from the events I played during WMC in the last 20 years.

Erick Morillo

DJ / Producer / Label Boss - Subliminal Records

I’m so glad to see WMC rebooted with such thoughtful content and first-class curation. It’s been a long time since the industry had a must-do American event and this is it. The reborn WMC!

Patrick Moxey

Ultra Music

If you want to know about our industry from the people that make it happen then go to WMC. It’s an accelerated masterclass in all things dance music.

Carl Cox

DJ/Intec Records

I feel fortunate to have been part of the first-ever WMC. Over the 35 years, it has grown to give us an international forum where we exchange music and ideas. As an attendee and host of many of the award shows, I am proud each time I see new young talent emerge and then become world-renowned. We all have so many Winter Music Conference moments of hearing a seminal breakthrough record for the first time as well as a new DJ with star quality. Magical moments in my career.

Daniel Glass

Glassnote Records

I first went to WMC ’87, the year I started Big Beat. It was an incredibly inspiring congregation of indie labels, DJs, artists, songwriters, producers and dance music lovers dedicated to breaking and discovering new music. WMC has been instrumental in furthering the dance and electronic cause; keeping the community connected, vital and relevant, and serving as an amazing springboard for talent. It’s a fantastic crucible for the future of dance music. Long may it live.

Craig Kallman

CEO & Co-Chairman Atlantic Records, Founder Big Beat Records