Nick Gordon; Chief Client Officer & GM - Symphonic Distribution




Nick Gordon

Nick Gordon is a senior digital media and music executive, creative strategist and community builder with over 20 years of diverse experience working at the intersection of media and technology, developing influential B2B and consumer brands and leading multimillion dollar, global companies through rapid growth and radical change. An innovation-focused operating executive, business advisor and communicator, Nick guides companies and clients through challenging marketplaces by using technology, optimally targeted products, and engaging user experiences to create inventive and scalable approaches to connecting with customers.

Currently, Nick is Chief Client Officer & GM of music distributor and label services company Symphonic Distribution based in New York and Tampa, FL.

Prior to Symphonic, Nick led the $21 million dollar percussion division of D’Addario, a 336-year-old, $180 million family-owned firm and the largest musical instruments accessories company in the world. He oversaw a 3-brand suite of consumer products including the 60-year-old brands Evans Drumheads and Promark Drumsticks, as well as PureSound Percussion accessories. Nick architected multiple short- and long-term product roadmaps and marketing strategies targeting global millennial consumers and grew market share by 3% in just 18 months in a flat market.

Prior to D’Addario, Nick was Vice President, Client Services at The Orchard, the $500 million market leader in the music distribution industry. He joined the company in the early stages of a critical turnaround as its 28th employee and over his 8-year tenure, served on the executive management team that grew the firm from $5 million in revenue into an integral B2B platform that now distributes over 25% of the world’s music. Nick served as general manager of multiple business units and served as a key operator during the acquisitions of TVT Records, IRIS Distribution, and their sector-defining, $65 million merger with IODA and Sony Music, which created the single largest music distributor in history. He also guided record label clients through seismic marketplace changes and helmed the build and launch of The Orchard Workstation, a first-of-its-kind digital asset distribution platform now ubiquitous in the music and film world.

Earlier in his career, Nick spent five years as Distributed Labels Manager at EMI-owned Caroline Distribution, working with labels including Astralwerks, Blue Note, Warp, Def Jux, Arts & Crafts, Stones Throw and Ultra. He was also the founder of early direct-to-fan commerce engine Artist Workshop, ultimately sold to private investors, and served as Vice President, Label Relations at V&R Distribution.

Nick received a Bachelor of Science degree in organizational communication from the University of Kansas. He lives in Brooklyn, NY.


I first went to WMC ’87, the year I started Big Beat. It was an incredibly inspiring congregation of indie labels, DJs, artists, songwriters, producers and dance music lovers dedicated to breaking and discovering new music. WMC has been instrumental in furthering the dance and electronic cause; keeping the community connected, vital and relevant, and serving as an amazing springboard for talent. It’s a fantastic crucible for the future of dance music. Long may it live.

Craig Kallman

CEO & Co-Chairman Atlantic Records, Founder Big Beat Records

WMC is and has always been the lifeblood of the dance music scene. Never missed a year since ’96, I can’t imagine Amsterdam Dance Event or Ibiza Music Summit existing without the blueprint that WMC originated. Seeing this revived is absolutely essential to reunifying the North American scene surrounding electronic music and its fringes.

Tommie Sunshine

Producer/DJ/Activist/Netflix Host

“Winter Music Conference is my ground zero. It has always provided the perfect storm of opportunity and excitement for up and coming artists, including myself back in 2003, where I first caught a glimpse of how it felt to have an audience respond to my work. Over the years, I’ve always made it a point to have WMC in my calendar because that’s the spot where everyone congregates and you can feel it in the air. Creativity, brother and sisterhood, FUN and most of all the chance to come together as a community and celebrate the reason we are all here—the music.”



Before there was Ultra Music Festival, there was The Winter Music Conference, the annual coming together of the dance music tribes. Miami in March is a fundamental place to be from a business perspective, and has always given me endless opportunities for discovering new partnerships and talent. WMC brings together the dance music industry and surrounding culture like no other event in America. I’ve been attending WMC for nearly 20 years, and I’m very much looking forward to experiencing its evolution in 2019.

Matt Colon

Partner/founder, Deckstar Artist Management

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