Luke LiManni; Executive Producer, DDB (Jeep)


Panels

Industry

About

Luke LiManni

Luke started his career in 2006 at DDB Chicago on the account side of the business but quickly realized production was the best part of the job – making the switch official in 2011. He’s worked on major brands such as State Farm, Capital One, McDonalds, and Mars Wrigley, and for the past 3 years, he’s been an Executive Producer on FCA brands, producing work for Jeep, Ram, Alfa Romeo, and Fiat. Luke’s had a number of exciting experiences connecting music with the major brands to propel work forward; from having Giorgio Moroder remix a track for the relaunch of the Alfa Romeo Brand in the US, to rerecording “Country Boy” for RAM with Justin Timberlake’s band The Tennessee Kids, to using an unreleased track from Dej Loaf (featuring Leon Bridges) for a Fiat spot. Luke believes music is the best way for a brand to connect emotionally with the consumer. He feels music in advertising can spark an idea, be the lead character, create brand affinity and affect culture along the way if done right.

Testimonials

WMC is and has always been the lifeblood of the dance music scene. Never missed a year since ’96, I can’t imagine Amsterdam Dance Event or Ibiza Music Summit existing without the blueprint that WMC originated. Seeing this revived is absolutely essential to reunifying the North American scene surrounding electronic music and its fringes.


Tommie Sunshine

Producer/DJ/Activist/Netflix Host

Before there was Ultra Music Festival, there was The Winter Music Conference, the annual coming together of the dance music tribes. Miami in March is a fundamental place to be from a business perspective, and has always given me endless opportunities for discovering new partnerships and talent. WMC brings together the dance music industry and surrounding culture like no other event in America. I’ve been attending WMC for nearly 20 years, and I’m very much looking forward to experiencing its evolution in 2019.


Matt Colon

Partner/founder, Deckstar Artist Management

“Winter Music Conference is my ground zero. It has always provided the perfect storm of opportunity and excitement for up and coming artists, including myself back in 2003, where I first caught a glimpse of how it felt to have an audience respond to my work. Over the years, I’ve always made it a point to have WMC in my calendar because that’s the spot where everyone congregates and you can feel it in the air. Creativity, brother and sisterhood, FUN and most of all the chance to come together as a community and celebrate the reason we are all here—the music.”


Kaskade

DJ/Producer

I first went to WMC ’87, the year I started Big Beat. It was an incredibly inspiring congregation of indie labels, DJs, artists, songwriters, producers and dance music lovers dedicated to breaking and discovering new music. WMC has been instrumental in furthering the dance and electronic cause; keeping the community connected, vital and relevant, and serving as an amazing springboard for talent. It’s a fantastic crucible for the future of dance music. Long may it live.


Craig Kallman

CEO & Co-Chairman Atlantic Records, Founder Big Beat Records

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