Lu Diaz; Music Producer, Executive Producer and Mix Engineer


Panels

About

Lu Diaz

Lu Diaz is a Miami based multi-platinum, grammy award winning music producer, executive producer and mix engineer. Born in Santiago, Chile and living in Miami since his childhood. Lu Diaz began his music career as a drummer with a few local bands and quickly gravitated to the music business. He started his first record label at the age of eighteen and has never looked back. He is a big part of Miami’s music landscape. Lu and his brother Hugo Diaz better know as “The Diaz Brothers” are considered architects of the modern day Miami music movement.

After a few years of embarking on a career as an engineer, Lu Diaz became one of the most reputable recording & mix engineers in South Florida. Making Circle House Studios in North Miami his home base. Lu earned many credits for recording and mixing with the likes of The Baha-Men, P Diddy, 50 Cent, Juvenile, Beenie Man, Trick Daddy, Lil Jon, Beyoncé, Toni Braxton, Mary J Blige, Lauryn Hill and the list goes on. As a result, Lu and his brother “The Diaz Brothers” scored remix jobs for several major artists, namely The Rolling Stones and later Wyclef Jean. In the span of five or so years Lu Diaz was awarded with many platinum and gold awards and was credited with two grammy awards for his work on The Bahamen’s “Who Let The Dogs Out” and Beenie Man’s “Art and Life” album.

Lu decided as a proud South Floridian that it was time for a Latino artist to represent Miami in the national hip-hop scene. Feeling like the Latin youth of Miami did not have a voice, Lu and his brother started their search for a right candidate. Keeping his eyes peeled for someone who’d fit the bill, Lu met a very charismatic young man during a mixing session for Luther Campbell (Uncle Luke of the 2 Live Crew). Thinking the young man was an intern at the studio, it led to an involved conversation with the young man, who pointed out that the track Lu was mixing was his. Shocked not only at the quality of the rapper, but the charisma of the young man he was speaking with, Lu quickly realized this was the artist he’d been looking for. Lu extended the offer that if the rapper was ever freed from his contract at Luke Records, he should give The Diaz Brothers a call. Surprisingly, a few months later he did, that young man’s name is Pitbull and as they say “The Rest Is History”. Their unification sky-rocketed both the rapper and the production duo to worldwide fame. Lu and his brother served as Executive Producers and Music Producers for Pitbull’s debut album titled M.I.A.M.I. (Money is a major issue) which was released on their label Diaz Brothers Music Group / TVT Records. The M.I.A.M.I. album went on to sell more than 700,000 copies and Pitbull was awarded his first Gold Album Award. Lu and Hugo went on to serve as executive producer’s for the next three consecutive albums.  Lu continues mixing and producing and is credited with over fifty gold and platinum awards to date.

Miami Music Week
SiriusXM
Heineken
Absolute Elyx
Virgin Voyages
Lyft
Akai
Denon DJ
Rane
Native Instruments
IK Multimedia
Pioneer DJ
Amped Studio
Traxsource
Russell Athletic
Beatport
Splice
Discogs
MusiCares
Jamstik
Beat Fever
Symphonic Distribution
Topo Design
Sunski
Crook & Marker
Nomatix
Rumpl
Shiftpod
The Nations
Soundcloud
Proximity
Flow Water
University of Miami
SAE Instiitue
Point Blank London
Scratch DJ Academy
IO Music Academy

Testimonials

“Winter Music Conference is my ground zero. It has always provided the perfect storm of opportunity and excitement for up and coming artists, including myself back in 2003, where I first caught a glimpse of how it felt to have an audience respond to my work. Over the years, I’ve always made it a point to have WMC in my calendar because that’s the spot where everyone congregates and you can feel it in the air. Creativity, brother and sisterhood, FUN and most of all the chance to come together as a community and celebrate the reason we are all here—the music.”


Kaskade

DJ/Producer

I first went to WMC ’87, the year I started Big Beat. It was an incredibly inspiring congregation of indie labels, DJs, artists, songwriters, producers and dance music lovers dedicated to breaking and discovering new music. WMC has been instrumental in furthering the dance and electronic cause; keeping the community connected, vital and relevant, and serving as an amazing springboard for talent. It’s a fantastic crucible for the future of dance music. Long may it live.


Craig Kallman

CEO & Co-Chairman Atlantic Records, Founder Big Beat Records

WMC is and has always been the lifeblood of the dance music scene. Never missed a year since ’96, I can’t imagine Amsterdam Dance Event or Ibiza Music Summit existing without the blueprint that WMC originated. Seeing this revived is absolutely essential to reunifying the North American scene surrounding electronic music and its fringes.


Tommie Sunshine

Producer/DJ/Activist/Netflix Host

Before there was Ultra Music Festival, there was The Winter Music Conference, the annual coming together of the dance music tribes. Miami in March is a fundamental place to be from a business perspective, and has always given me endless opportunities for discovering new partnerships and talent. WMC brings together the dance music industry and surrounding culture like no other event in America. I’ve been attending WMC for nearly 20 years, and I’m very much looking forward to experiencing its evolution in 2019.


Matt Colon

Partner/founder, Deckstar Artist Management

WMC // Access

The ultimate electronic music culture experience

Register Learn More

WMC // Industry

A central location for industry professionals

Register Learn More

WMC // Access


Featuring panels with industry experts, education sessions, industry mentorship programs, the latest DJ/production gear, photography exhibition, festival camping and outdoor gear, pop-up record store and more. Ideal for those looking to start their career in the music industry or just take a deeper dive into Miami Music Week.

Register

WMC // Industry


The ultimate business hub for the music, education, tech, and lifestyle industries. This specialized segment provides working professionals the ultimate environment to get work done, forge new relationships, streamline meetings, learn from industry experts and relax with colleagues. WMC is bringing business back to Miami Music Week like never before.

Register