Joe Silberzweig; Co-Founder - Medium Rare


Access, Industry


Joe Silberzweig

After working with global festivals as part of the Tomorrowland and Live Nation teams for the past several years, Joe created Medium Rare - a management and consulting company focused on live events. Medium Rare manages Shaquille O'Neal, DJ Carnage, Codeko, and created O’Neal’s his personal event series - Shaq's Fun House.
Part festival, part carnival, Shaq's Fun House activates at leading cultural events around the world. Shaq's inaugural Fun House in March of 2018 was one of the most viral events of the year featuring surprise performances and appearances by Diplo, Steve Aoki, A-Track, DJ Carnage, Rob Gronkowski, Von Miller, designer Alexander Wang, and Shark Tank’s Daymond John. Shaq's Super Bowl Fun House sold out 3,000 tickets and featured performances from Migos, Diplo, Tiesto, Lil Jon, T-Pain, and Cirque Du Soleil garnering over 2.5 Billion media impressions highlighted by The Tonight Show with Jimmy Fallon, CNN, Forbes, ESPN, Sports Illustrated, USA Today, Business Insider and many more.
Prior to launching Medium Rare, Joe spent 3 years with the Tomorrowland team as Marketing & Talent Director of TomorrowWorld. Silberzweig first met O’Neal at the 2014 edition of the TomorrowWorld Festival. Fast forward to 2019, DJ Diesel has graced main stages including Tomorrowland, Life in Color, Lost Lands, and even released ‘BANG’ in collaboration with NGHTMRE & Lil Jon. Silberzweig also manages the multi-platinum recording artist - DJ Carnage. From platinum records to headlining sets at the world’s biggest music festivals, Carnage is the pioneer of ‘Trap Music’ and is responsible for shaping an entire generation of music fans.
Directly prior to launching Medium Rare, Joe spent three years at Live Nation as the Senior Director of Business Development for Dance Music. In that role Joe managed sponsorship for Live Nation’s dance music platform and worked with brands such as Smirnoff, Corona, Amazon, Microsoft XBOX, and Google Pixel.


Before there was Ultra Music Festival, there was The Winter Music Conference, the annual coming together of the dance music tribes. Miami in March is a fundamental place to be from a business perspective, and has always given me endless opportunities for discovering new partnerships and talent. WMC brings together the dance music industry and surrounding culture like no other event in America. I’ve been attending WMC for nearly 20 years, and I’m very much looking forward to experiencing its evolution in 2019.

Matt Colon

Partner/founder, Deckstar Artist Management

WMC is and has always been the lifeblood of the dance music scene. Never missed a year since ’96, I can’t imagine Amsterdam Dance Event or Ibiza Music Summit existing without the blueprint that WMC originated. Seeing this revived is absolutely essential to reunifying the North American scene surrounding electronic music and its fringes.

Tommie Sunshine

Producer/DJ/Activist/Netflix Host

“Winter Music Conference is my ground zero. It has always provided the perfect storm of opportunity and excitement for up and coming artists, including myself back in 2003, where I first caught a glimpse of how it felt to have an audience respond to my work. Over the years, I’ve always made it a point to have WMC in my calendar because that’s the spot where everyone congregates and you can feel it in the air. Creativity, brother and sisterhood, FUN and most of all the chance to come together as a community and celebrate the reason we are all here—the music.”



I first went to WMC ’87, the year I started Big Beat. It was an incredibly inspiring congregation of indie labels, DJs, artists, songwriters, producers and dance music lovers dedicated to breaking and discovering new music. WMC has been instrumental in furthering the dance and electronic cause; keeping the community connected, vital and relevant, and serving as an amazing springboard for talent. It’s a fantastic crucible for the future of dance music. Long may it live.

Craig Kallman

CEO & Co-Chairman Atlantic Records, Founder Big Beat Records

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