Georges Kool; MD - Mixmash Records


Access 2019, Industry 2019


Georges Kool

Georges Kool (MD, Mixmash Records) started his initial forays into the music industry working for Mid-Town Records and traveling the world as DJ himself. Having a nag for music production, in his early 20’s Georges graduated as a studio engineer/producer and released music under several monikers.

Shortly after starting his own record label Chega (back in 2004), Georges got hired by ChopChop Records where he managed labels such as Yousef’s “Carioca”, Rene Amesz’ “25Hertz”, Tom de Neef’s “Jack Squad” and Laidback Luke’s Mixmash Records. At Mixmash Records, Georges found his place and he started working more intensively on the brand’s strategy, signing of exclusive artists and the music direction Mixmash should take.

Under his supervision he and his team were responsible for the discovery and first time releases of artists such as; Deorro, Blasterjaxx, D.O.D, Mark Villa and Keanu Silva.

With a collective and impressive 17 years of experience in all fields (A&R,, Artist Development, Label Management and more) and 10 of these years devoted to leading Mixmash Records, Georges has built a name for himself as an honest yet pioneering Director with impeccable vision and know-how of the industry.

About Mixmash Records

Ever since Mixmash Records saw light in 2004 they have been spreading their musical influence to every corner of the globe. Rocking venues and festivals from China to the US and India to The Netherlands, they see no boundaries or borders.

Under the creative vision of their founding father Laidback Luke, they drop cutting edge music made by the heavyweights of today and tomorrow. While in the process of signing and guiding new talent, they are not afraid to ‘be the first’ and take a leap of faith - even if this means working harder than the rest.

Their current roster besides Laidback Luke includes gifted DJ/producers such as: Keanu Silva, Krosses, Mark Villa, Pyrodox, Tymen, Unity and Lady Bee.


If you want to know about our industry from the people that make it happen then go to WMC. It’s an accelerated masterclass in all things dance music.

Carl Cox

DJ/Intec Records

The Winter Music Conference represents a chance for Beatport to connect directly with our customer community. Having a strong conference means we have a platform to embrace the entire spectrum of electronic music culture. We are proud to support the resurgence of this great event.

Jonas Tempel

Beatport, Co-Founder

Miami has always been a place I’ve considered home and WMC was essential for me and the label in many ways. From showcasing our new music to keeping up with all the new artists and releases. It was the official kickoff of the year and I’m happy to see it thriving again.

Louie Vega

DJ/Vega Records

I feel fortunate to have been part of the first-ever WMC. Over the 35 years, it has grown to give us an international forum where we exchange music and ideas. As an attendee and host of many of the award shows, I am proud each time I see new young talent emerge and then become world-renowned. We all have so many Winter Music Conference moments of hearing a seminal breakthrough record for the first time as well as a new DJ with star quality. Magical moments in my career.

Daniel Glass

Glassnote Records

I’m so glad to see WMC rebooted with such thoughtful content and first-class curation. It’s been a long time since the industry had a must-do American event and this is it. The reborn WMC!

Patrick Moxey

Ultra Music