David Ireland; Director - Winter Music Conference


Panels

Access, Industry

About

David Ireland

David Ireland began his career in 1995 as creator and publisher of BPM Magazine and P•cket, a Southern California events guide for the electronic music scene. In August of 2000, BPM Magazine merged with djmixed.com LLC, an online media company based in Los Angeles, which later evolved into the Overamerica Media Group [OMG] in 2003.  OMG became known for 360 marketing campaigns offering clients multiple touch points including experiential, digital, and traditional media. In 2007 the company had become a boutique powerhouse working across various verticals (hip-hop, electronic music, action sports, and auto culture) with more than $8 MM in billing and 24 full-time employees. 

 

In 2009 Ireland left Overamerica Media Group to serve as the VP of Marketing at Diesel where he launched the most extensive 360 advertising campaign in the brand's US history with the BE STUPID initiative.  

 

In 2011 Ireland returned to his roots in media and cofounded the online music and lifestyle publication Magnetic Magazine  (magneticmag.com) and The Magnetic Agency Group growing the business into a multinational company with offices in Denver, Los Angeles, Brooklyn, and Madrid (magneticmag.es).  

 

In June of 2018, Ireland joined Winter Music Conference as the Director to lead the reboot for 2019 and usher in a new era for the iconic brand.  

Testimonials

WMC is and has always been the lifeblood of the dance music scene. Never missed a year since ’96, I can’t imagine Amsterdam Dance Event or Ibiza Music Summit existing without the blueprint that WMC originated. Seeing this revived is absolutely essential to reunifying the North American scene surrounding electronic music and its fringes.


Tommie Sunshine

Producer/DJ/Activist/Netflix Host

Before there was Ultra Music Festival, there was The Winter Music Conference, the annual coming together of the dance music tribes. Miami in March is a fundamental place to be from a business perspective, and has always given me endless opportunities for discovering new partnerships and talent. WMC brings together the dance music industry and surrounding culture like no other event in America. I’ve been attending WMC for nearly 20 years, and I’m very much looking forward to experiencing its evolution in 2019.


Matt Colon

Partner/founder, Deckstar Artist Management

“Winter Music Conference is my ground zero. It has always provided the perfect storm of opportunity and excitement for up and coming artists, including myself back in 2003, where I first caught a glimpse of how it felt to have an audience respond to my work. Over the years, I’ve always made it a point to have WMC in my calendar because that’s the spot where everyone congregates and you can feel it in the air. Creativity, brother and sisterhood, FUN and most of all the chance to come together as a community and celebrate the reason we are all here—the music.”


Kaskade

DJ/Producer

I first went to WMC ’87, the year I started Big Beat. It was an incredibly inspiring congregation of indie labels, DJs, artists, songwriters, producers and dance music lovers dedicated to breaking and discovering new music. WMC has been instrumental in furthering the dance and electronic cause; keeping the community connected, vital and relevant, and serving as an amazing springboard for talent. It’s a fantastic crucible for the future of dance music. Long may it live.


Craig Kallman

CEO & Co-Chairman Atlantic Records, Founder Big Beat Records

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Featuring panels with industry experts, education sessions, industry mentorship programs, the latest DJ/production gear, photography exhibition, festival camping and outdoor gear, pop-up record store and more. Ideal for those looking to start their career in the music industry or just take a deeper dive into Miami Music Week.

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WMC // Industry


The ultimate business hub for the music, education, tech, and lifestyle industries. This specialized segment provides working professionals the ultimate environment to get work done, forge new relationships, streamline meetings, learn from industry experts and relax with colleagues. WMC is bringing business back to Miami Music Week like never before.

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