David Ireland; Director - Winter Music Conference


Access 2019, Industry 2019


David Ireland

David Ireland began his career in 1995 as creator and publisher of BPM Magazine and P•cket, a Southern California events guide for the electronic music scene. In August of 2000, BPM Magazine merged with djmixed.com LLC, an online media company based in Los Angeles, which later evolved into the Overamerica Media Group [OMG] in 2003.  OMG became known for 360 marketing campaigns offering clients multiple touch points including experiential, digital, and traditional media. In 2007 the company had become a boutique powerhouse working across various verticals (hip-hop, electronic music, action sports, and auto culture) with more than $8 MM in billing and 24 full-time employees. 


In 2009 Ireland left Overamerica Media Group to serve as the VP of Marketing at Diesel where he launched the most extensive 360 advertising campaign in the brand's US history with the BE STUPID initiative.  


In 2011 Ireland returned to his roots in media and cofounded the online music and lifestyle publication Magnetic Magazine  (magneticmag.com) and The Magnetic Agency Group growing the business into a multinational company with offices in Denver, Los Angeles, Brooklyn, and Madrid (magneticmag.es).  


In June of 2018, Ireland joined Winter Music Conference as the Director to lead the reboot for 2019 and usher in a new era for the iconic brand.  


I’m so glad to see WMC rebooted with such thoughtful content and first-class curation. It’s been a long time since the industry had a must-do American event and this is it. The reborn WMC!

Patrick Moxey

Ultra Music

Miami has always been a place I’ve considered home and WMC was essential for me and the label in many ways. From showcasing our new music to keeping up with all the new artists and releases. It was the official kickoff of the year and I’m happy to see it thriving again.

Louie Vega

DJ/Vega Records

The Winter Music Conference represents a chance for Beatport to connect directly with our customer community. Having a strong conference means we have a platform to embrace the entire spectrum of electronic music culture. We are proud to support the resurgence of this great event.

Jonas Tempel

Beatport, Co-Founder

I feel fortunate to have been part of the first-ever WMC. Over the 35 years, it has grown to give us an international forum where we exchange music and ideas. As an attendee and host of many of the award shows, I am proud each time I see new young talent emerge and then become world-renowned. We all have so many Winter Music Conference moments of hearing a seminal breakthrough record for the first time as well as a new DJ with star quality. Magical moments in my career.

Daniel Glass

Glassnote Records

If you want to know about our industry from the people that make it happen then go to WMC. It’s an accelerated masterclass in all things dance music.

Carl Cox

DJ/Intec Records