WMC 2012 Schedule Event

Panel Information:

Date: March 23
Time: 2:00 PM
Room: B

Touring: Hit the Highway

Live shows and concert tours can be one of the most important elements of artist development and a primary source of revenue. When successfully executed they can have a huge impact on an artist's career. Learn from promoters, venues, agents and managers how an artists career can be improved with strategic bookings; how shows are bought, sold and built upon; and how people make money from them. Get insight into these and other areas of the touring industry and see what the future of live music may hold.